Ad Campaigns

I have just been flicking through Guerrilla Advertising and found these (highly relevant) corkers.

By Saatchi & Saatchi , Sydney, for the UN.




By Saatchi & Saatchi , Sydney, for the Pedestrian Council of Australia



By Michael Conrad & Leo Burnett, for Amnesty International



By akestam.holst, for the UNICEF Sweden

An abandoned pram that attracted people to it with the sound of a crying baby. Instead of a baby, the passers-by where met with 'Everyday 136,986 children are born who do not exist' to gather support for a child registration scheme.

By M&C Saatchi, for the Save the Children

Great use of lenticular technology. The lorry was covered, both sides with a lecticular print (it shows different images when looked at from different angles). From one angle it showed packing crates and from another angle it showed an 'x-ray' image of people being trafficked.

By KesselsKramer for Oxfam

Stenciled slogans promoting fair trade are stenciled on shipping containers in visible places (busy ports, etc)